How Newsletters and Podcasts Are Saving Local Journalism
Introduction: From Noise to Connection In 2025, amid an information-saturated world, trust in traditional media continues to decline. A staggering 42% of people now distrust mainstream news sources (Reuters Institute, 2024). With algorithms dictating visibility and polarised content dominating feeds, communities are yearning for something more personal, authentic, and rooted in shared local experience. This […]
Why Local Newsletters Outperform Billboards for Advertising Success
Billboards vs. Email Marketing Through Local Newsletters When it comes to local advertising, two popular methods often come to mind: billboards and email marketing through hyper-local newsletters. While both have their merits, email marketing via newsletters like Broxtown and Hertstown is emerging as the more effective and versatile choice for businesses targeting specific communities. Let’s […]
